At today’s event, McDonald’s is introducing its first ever “Go Active! Happy Meal” for adults (available beginning May 11, 2004 through June 7, 2004 at participating restaurants nationwide, while supplies last). The Go Active! Happy Meal includes the choice of a Premium Salad, bottled water or drink of choice, a Stepometer™ and a fun, informative booklet that provides walking and exercising tips.

[ Mickey D's ]

This sounds like a good move to me. I know I have a hard time keeping myself active and healthy, as do most Americans. However, I expect that most of my readers will have quite cynical things to say, and I, for one, want to hear them.

(And who owns the trademark for Stepometer anyway?)